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March 28, 2023

2 Minutes Protecting Advertisers: How Google Detects and Prevents Ad Fraud
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Protecting Advertisers: How Google Detects and Prevents Ad Fraud

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March 28, 2023 0 Comment on Protecting Advertisers: How Google Detects and Prevents Ad Fraud
Losses from ad fraud are predicted to total $42 billion globally in 2019, which raises severe concerns in the realm of digital advertising. When an advertiser’s budget is wasted on phony clicks or impressions-often...
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